Intellectual Property New Jersey

ESSENTIALS OF INTELLECTUAL PROPERTY Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in intellectual property. " Alexander Poltorak and Paul Lerner have written the definitive primer on intellectual property for business professionals. Thorough in its coverage and understandable in its delivery, Essentials of Intellectual Property provides not only an outstanding summary of intellectual property basics, but a useful and sensible strategy for using intellectual property to the best needs of a business. Poltorak and Lerner have combined their in-depth knowledge of patent law with their savvy business skills to yield an indispensable reference for the business professional." -Jeffrey L. Brandt, Patent Attorney, Former Senior Vice President and Intellectual Property & Licensing Counsel, priceline.com " Alex Poltorak and Paul Lerner have pulled off a mighty feat with Essentials of Intellectual Property. They have crafted a work that is clear for the beginning practitioner while nuanced and sophisticated for the savvy tech transfer and IP management veteran. Lively and often witty writing is a treat not often found in tomes on what can be a dry subject. With Essentials of Intellectual Property, the practitioner has a new literary tool for tying IP strategy to the business reality of tomorrow." -Edward Kahn, Founder and President, EKMS, Inc., Cambridge, MA " This critically important new volume of work not only provides the professional with a greater knowledge of thisvast subject, but also the novice with a better understanding and appreciation for the results of their creative abilities." -Lawrence J.

With the pervasiveness of the information revolution, the preservation of intellectual property rights through patents, copyrights, and trademarks has become far more difficult. Knock-off imitations abound and outright piracy of everything from pharmaceuticals to films to music videos is rife, especially in the vibrant markets of developing countries. Enforcement of existing international laws is often weak and countries are at odds over what should be enforced. And beneath this conflict is one more profound: where is the border between the rights of authors, singers, and innovative manufacturers to profit from the fruits of their intellectual efforts and the rights of libraries and other institutions, as well as individuals, to have access to information? In this book, Michael Ryan explains the issues, politics, and diplomacy of balancing intellectual property rights with the public's right of access. He discusses the major negotiations to forge international policy in the 1980s and 1990s, including the bilateral U.S. intellectual property negotiations with China and other developing countries, the multilateral negotiations conducted at GATT, and the 1996 copyright treaties negotiated at the World Intellectual Property Organization. He analyzes the shaping context of global competition in intellectual property-intensive industries---pharmaceuticals and fine chemicals, film and music, publishing, information technology, and software---and the industries' policy advocacy tactics and strategies to protect their markets. He examines the role of the World Intellectual Property Organization and explores the new "knowledge diplomacy" that will establish the rules governing the exploitation ofinnovation and expression in a digital, twenty-first century global economy.